In 1999 we started to enable a connected audience to share their passions, when, where and how they wanted. Over a decade and a half later our content has been shared all over the globe by millions of people, and the once disruptive media called the “internet” has become the main stream. What hasn’t changed is our mission to create social content for a social generation.

Unplugged is a Creative Collective; part production company, part creative team, and part content studio solely focused on the best way to tell a story. We start with core creative thinking, then we mobilize creators from our network and develop the best possible execution across any platform. As a result our work spans multiple disciplines and covers all forms of media, including web, commercials, TV, branded content, animation and feature films. It’s about thinking beyond what has been successful in the past and creating a new way to execute effective storytelling to todays audience. Doubt the conventional, create the exceptional.

Founder & CEO-Richard D’Alessio

Richard  is master storyteller with a deft hand at casting, comedy and subtlety, which has earned him a preeminent reputation as a television and commercial comedy director. Richard’s television commercials have consistently captured insightful human performances and inventive techniques. His work for Kellogg’s, AT&T, and Bud Light won numerous international awards including three Lions at Cannes, and were included in four separate television specials highlighting the world’s best commercials.

He has always been at the forefront of new media revolution and founded Unpluggedtv in 1999, one of the earliest comedy content studios, serving as creative director. At Unplugged serving as CEO and Creative Director he has won numerous international awards for innovative branded and original content. He worked alongside of Barry Levinson and Jerry Seinfeld as the animation director in the creation of the “Adventures of Seinfeld and Superman” for American Express and created the popular Canadian web series “KnobHockey” for Virgin Mobile and Molson Canadian and most recently “Slot Car” for Carl’s Jr..

Richard currently writes and directs TV promos, web series and direct to brand campaigns all over the world for clients such as Volkswagen, Budweiser, Nintendo, Pepsi, Snickers, and General Motors and TV networks such as Scripps, Showtime and Lifetime. He has directed over 500 commercials in 43 countries. and has worked with every major network agency. He is a “trusted director” for top tier clients launching their brands in burgeoning international markets.

He is a dual citizen of Canada and the United States.

SVP Business Development CANADA/SOUTH AMERICA-Chris Geddes

Chris is an international media executive known for his innovative strategies that monetize content and drive innovations in Advertising.

As a creator, producer and distributor of television programming Chris has had a ‘hands on’ experience with the revolution underway in media. For 14 years he has been developing content and negotiating deals that incorporate a multitude of emerging channels to serve the needs of advertisers, agencies and broadcasters. As Vice President of Business and Program Development at Canada’s leading independent production company, Chris developed first to market branded entertainment strategies for Unilever, L’Oréal, AT&T and General Mills. He is credited as the creator and producer of over 100 hours of nationally airing original primetime programming. A pioneer in digital media producing synchronized second screen experiences spanning MLB, NHL, NFL, MMA and most recently soccer for ESPN Brazil.

SVP Business Development USA-Terry Marsh

Terry brings over 20 years of experience in strategic communications to his role as SVP Business Development at Unplugged.

Over the course of his career, Terry has overseen the production management of hundreds of projects, ranging from large-scale corporate meetings and events to award-winning videos training and interactive projects – with a special emphasis on and understanding of automotive industry.

His past successes include projects for clients including: ESPN, BMW North America, Subaru, Ferrari North America, The Scripps Network, AETV and Nickelodeon. Other clients have included Diageo, Unilever, Morgan Stanley, Pitney Bowes, Konica Minolta, Barnes & Noble, MasterCard and PepsiCo.

Terry’s credentials and expertise fuel his instincts for understanding brands, building loyalty in the marketplace and developing stand-out strategies and fresh, exciting tactical approaches to bringing brands to life.

Sean Harner Executive Producer and Head of Production

Sean has been a member of the Directors Guild of America for over 20 years. He has worked on numerous movies and commercials with some of the most successful directors in the industry including Michael Bay, David Fincher, and Noam Murro. He has produced award-winning commercials with budgets ranging from $10,000 to 2 million dollars. He has built a multitude of relationships with art directors, wardrobe stylists, DP’s, AC’s, editors and computer animators.

Head of Creative Development-Tim Hedrick

Tim is an Emmy Award-winning comedy writer and producer. Over the past decade he has written or produced shows and run the writers room for networks including NBC, CBS, ESPN, HBO,Nickelodeon, Disney Channel and MTV. He has also served as a screenwriter and creative consultant on a variety of feature films, including Disney’s “Chicken Little,” and “Whitecoats,” starring Dan Aykroyd. He is currently a writer on theNickelodeon animated show “The Last Airbender: Legend of Korra,”

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1901 Avenue of the Stars

Suite 1900

Los Angeles, California, 90066



100 King Street West

Suite 5600

Toronto, Ontario, M5X 1C9
Executive Producer:
Sean Harner

General enquiries


Representation enquiries:

Creative Management Partners
Contact: Alan Morell

Please note we are unable to accept unsolicited ideas. Any emails will be deleted and written material shredded.